Media A Level: June 2018

In the single album is Let's Dance, Fame and Kooks, all created by David Bowie. This helps create a wide variation of music for the artist to build a more believable backstory for the artist.

This is my artists logo.

This is the website.

https://zoealexsanders2001.wixsite.com/johncassidy

Plan Statement Of Intent

Let's Dance

Artist Name

John Cassidy.

Genre

Dance-Pop.

Music Video Plan

Combine both traditional filming and rotoscope animation.

Narrative

A person leaving school and dancing their way through life.

Conventions

Begins with a fade from black and also a title screen for the music video.

Filming

It's just a boring old day in Lutterworth with nothing really happening.

Rotoscope

All of the colours show up and a new, bright scenery is used.

Actual Statement

Let's Dance is the title-track from English singer David Bowie's 1983 album of the same name. It was also released as the first single from that album in 1983 and went on to become one of his biggest-selling tracks. I have chosen this song because it perfectly encapsulates the attitude that dance music has, as it says 'Let's leave life behind and just dance!' In the music video, I plan to show the renegade running away from life, as a student jumps over the fence of their school and leaves dancing away from his awful school life. The difference in this music video is the media types and how I implement them. The plan is to have the type of media change every other time the song says "Let's Dance" or "Let's Sway". The difference in the film and the animation is that the film looks like boring England, whilst the animation turns into a wonderland of colours and expression, as the teens normal looking clothing turns into extravagant fashion. The idea is that in the chorus, the person walking joins a band as the singer with all of them looking the same in both real life and in animation. This will express the self expression that dance music wants from people and will also create a visually appealing video. The mise-en-scene will change with each style of animation, showing the inner hope and joy the teen has in head even though he can't fully express it in real life. Beginning with a title card and the album cover will show that the artist is well established and has more songs than just this. The title card will have a space theme, as will the whole album cover. The rotoscope style will be realistic, with the colours being the only thing cartoon-esque about it, this is because the animation is drawn over the film to create a smooth transition between the animation and the filming aspect. The direct juxtaposition between animation and filming will create a unique effect seen in the video by A-ha called Take On Me which is actually similar to the style of animation I want to do, except with colour. To conclude, this will be effective because of the diverse use of animation and real life filming to encapsulate teenage life, much like MGMT's Time to Pretend music video, which was a big influence in the music video including Daft Punk's Harder, Better, Faster and Girls and Boys by Blur.

These are the looks that inspire the artists fashion style.

For this I'm going to have to dye my hair multiple colours, to do this I will have to bleach blonde my hair and use hair chalks to dye it to all the different colours. I also want to capture the gender bending style that David Bowie has created, as all of the songs are alternative in style. In the music video, however, it will change from casual mens clothing when inside the school and leaving it with blonde hair to the female style of clothing when he meets the band and a yellow orange hybrid hair colour.

I will have to take 11 pictures with 7 different styles, including glam rock, soul, swing, etc.

Media A Level

Monday 18 June 2018

About Me